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18

Dec

New preroll, midroll and dynamic playlist options on UK Radioplayer

Following continued development efforts with its clients and UK Radio Player Sharpstream is pleased to announce its new preroll, midroll and dynamic playlist options when using UK Radio Player.

The development simplifies the process of adding pre and mid roll, while the dynamic playlist feature enables you to create playlists on the fly by passing the relevant URL through the Radio Player. Once on demand content finishes it can then seamlessly switch to live broadcast or you can insert a midroll in-between.

Dane Streeter – CTO Sharpstream said “It’s something that’s we’ve been working with UKRP on for a while. We had numerous reports of our clients wishing to have pre roll prior to their live content being delivered to the listener. We took this one step further and thought it would be handy to not only have the ability to deliver a pre roll, but also to have a dynamic playlist solution that clients can use in any configuration they liked. Now our cl ients can deliver a pre roll followed by listen again content then mid roll finally ending up at the live stream – or any one of those combinations. UKRP have been very supportive to us and our clients in listening to our needs and helping us to deliver solutions.”

Are you using UKRP? Would you like to use the new UKRP offering? Get in contact with us to discuss how to add this to your streaming service at enquires@sharp-stream.com.



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